Monthly Archives: March 2011

Lebanese Chapter: History & future

The Lebanese Chapter of the IAA, founded in 1961, was the first in the Arab world and it has enjoyed both feast and famine. Founded by the late Mounir Takchi, managing director of Advision, new members flocked to join the … Continue reading >

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Tony Camp, Chairman CSS&Grey

Tony Camp has more than 25 year experience in international advertising in Latin America, the US, UK, Europe and Middle East. He managed multinational clients business and media affairs at some of the world’s top agencies. For the past 18 … Continue reading >

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Burhan Beidas, Chairman & CEO Madco Group

Established in 1967 by Burhan Beidas, Madco has managed to expand its reach to encompass branches throughout the Middle East, with offices in UAE, Bahrain, Kuwait, Cairo, Beirut, Jeddah, Riyadh and the USA, with a total billings exceeding 48 million … Continue reading >

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Arab Bank appoints Burson Marsteller for major brand campaign

Jordan based Arab Bank, one of the Middle East’s leading financial institutions, has appointed Burson-Marsteller to undertake an integrated communications campaign for personal banking in fourteen markets, which will include public-relations, advertising and direct mail.

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Publicité

A l’occasion du Mondial de la publicité francophone qui se tiendra au Liban du 2 au 4 octobre, une conférence de presse a eu lieu le mercredi 17 au siège du Syndicat de la presse et été donnée par Erwin … Continue reading >

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Publicité

Le Mondial de la publicité francophone fondé en 1986 à Montréal par des publicitaires français et québécois est un concours destiné à promouvoir la publicité. Tous les ans, ses créateurs organisent conférences et séminaires lesquels sont couronnés par un concours … Continue reading >

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Intermarkets moving towards fabulous expansion

Haress Chehab, creative director at Intermarkets, discussed with Arab Ad in Dubai his background, his special affection for advertising and the challenges of his career in the following interview: AA: Haress Chehab, could you tell us something about your background? … Continue reading >

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Intermarkets hold annual meeting

Intermarkets has just held its 27th annual management regional meeting in Beirut. Attending were managers of Lebanon, Egypt, Saudi Arabia, United Arab Emirates, Kuwait and Oman. During the meeting, the general management announced the opening of offices in Syria.

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Letter of Erwin Guerrovich to Antoine Aad

Intermarkets Advertising Beirut, May 17 1993 Mr. Antoine Aad Media Force Beirut Dear Mr. Aad Conc. AL HAYAT I would like to bring to your attention the results of our recent campaign on behalf of the Trade Mission of the … Continue reading >

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IAA Kuwait chapter holds Ramadan dinner

During Ramadan, the IAA Kuwait Chapter and Philip Morris Services Inc., hosted a dinner at the Meridien Hotel. A large turnout from local advertising agencies, media and some advertisers made the evening a huge success. Elian Farah, Vice President IAA … Continue reading >

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