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Author Archives: Anna Congedo
Intermarkets Lebanon management changes
In line with the forward vision of Lebanon’s future, coupled with the regional scope of operations Intermarkets has announced the following changes. Area vice President, Nadim Sfeir, will become general manager of Intermarkets-Lebanon and will be based at the Beirut … Continue reading
Intermarkets honoured in Montreal
Intermarkets has been awarded the bronze prize of the “Prix de Nations – Liban” for their Sleep Comfort ad at the Mondial de la Publicite Francophone held recently in Montreal. The creative director of the entry is Tylda Ghosn. The … Continue reading
Intermarkets Lebanon announces a major reorganization
BEIRUT – Intermarkets Lebanon is undergoing a major reorganization that will give the Intermarkets Group unprecedented strength in Lebanon. Joining Intermarkets Lebanon in key executive roles are Ramsay Najjar, Elie Khoury with The Agency Group and Sonia Chaanine and her … Continue reading
Tree Ad gift makes Nahas a happy man
Mahmoud Nahas is a very happy man. Thanks to Christmas card and a lottery ticket he received last month. The ticket won the jackpot of LL 200 million. No chicken feed for a man who has been making coffee at … Continue reading
Posted in Intermarkets Advertising
Tagged 2000, Intermarkets Advertising, jackpot, lottery ticket, Mahmoud Nahas, Tree Ad
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Advertising Agencies in Bahrain
When my colleagues and I started Gulf Public Relations in 1974 there were but three local agencies and one international. The locals were Gulf Publicity, headed by Yusif Zubari; Arab Consult which was Ahmed Faqhri’s adaptation of the former Government … Continue reading
Intermarkets UAE launches Damac’s “Yum Yum Corner”
DUBAI – Intermarkets UAE have been appointed by DAMAC, one of the leading catering companies in the Gulf to launch the first food-court to be opened in the Middle East, at Al Ghurair Centre in Dubai. “Yum Yum Corner” as … Continue reading
Posted in Intermarkets Advertising
Tagged DAMAC, Intermarkets-UAE, Lebanese fast food, Middle East, Pizza Inn, Popeyes, Taco Time
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How can Intermarkets Advertising be sold to WPP if the sales was not complete and there are court proceedings?
I was browsing the internet and to my great surprise I found out that WPP purchased Intermarkets Advertising from Joseph GHOUSSOUB and Talal MAKDESSI. My late father Erwin GUERROVICH has never received the monies due to him for this sale, … Continue reading
Posted in Intermarkets Advertising
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LEBANON CHAPTER: London, Beirut Congresses attract wide attention
The Lebanese Chapter of the IAA has organised a lunch at Marriott Hotel early February, on the occasion of the visit to Lebanon of Basil Bicknell, President of the IAA World Congress Committee, “London 2000″, which will take place in … Continue reading
Tylda Ghosn: Getting ahead and staying there
by Zaza Khalaf Experts have long declared that artistic people make bad managers. The same has often been said about women. Tylda Ghosn has proven both these proclamations wrong. One of still very exclusive group of female agency heads, … Continue reading
Posted in History
Tagged 1994, advertising in Middle East, ALBA, Erwin Guerrovich, Gemini, H&C Leo Burnett, Intermarkets Advertising, interview, Lebanon, Tylda Ghosn
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Intermarkets sets the record straight
by a staff reporter Joe Ayoub has recently relocated to Beirut as general manager at Intermarkets. He spoke to Arab Ad about himself, Intermarkets and the Lebanese advertising industry. AA: Perhaps we could start by finding out who Joe … Continue reading