Tag Archives: Samir Fares

26 aout 1970 INTERMARKETS ADVERTISING en formation

Posted on August 19, 2013 by Anna Congedo

Naissance de INTERMARKETS ADVERTISING: de la fusion à la réalité. Le 26 Aout 1970, MEMAS, HIMA et PHARAON discutent pour fusionner et pour créer INTERMARKETS ADVERTISING au début 1971. Les acteurs : Légendaires et qui ont marqués leur époque en laissant … Continue reading >

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Advertising Agencies in Bahrain

Posted on May 25, 2011 by Anna Congedo

When my colleagues and I started Gulf Public Relations in 1974 there were but three local agencies and one international. The locals were Gulf Publicity, headed by Yusif Zubari; Arab Consult which was Ahmed Faqhri’s adaptation of the former Government … Continue reading >

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Lebanese Chapter: History & future

Posted on March 31, 2011 by Anna Congedo

The Lebanese Chapter of the IAA, founded in 1961, was the first in the Arab world and it has enjoyed both feast and famine. Founded by the late Mounir Takchi, managing director of Advision, new members flocked to join the … Continue reading >

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Intermarkets: A story of pioneers and success

Posted on March 18, 2011 by Anna Congedo

Although Intermarkets started on 1st January 1971, its history goes back to 1961. In that year, two agencies were created. MEMAS (Mid-East Marketing & Advertising Services), and HIMA (Hanna Marketing & Advertising); that later merged to for Intermarkets in 1971. … Continue reading >

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