Tag Archives: 1993

Intermarkets Jerusalem obtains Coca Cola budget

COCA COLA International has appointed Intermarkets Jerusalem as its advertising agency in Jordan, a new market for the American soft drink. “The agreement came as a result of negotiations between the two parties concerned,” said Bassem Dajani, general manager of … Continue reading >

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INTERMARKETS

All around the industry, the climate was towards glorious optimism as 1993 started. Forecasts were constantly referring to a minimum growth of 35% of the Lebanese advertising volume, within a context of further internal peace consolidation and economic growth. It … Continue reading >

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Saudia selects Intermarkets for fresh international advertising campaign

Saudia, Saudi Arabian Airlines is about to launch its new international advertising campaign, the first major creative brief for its agency Intermarkets since winning the account in April ’92. Abdullah al Jehani, Saudia’s general manager, sales promotion & development, said: … Continue reading >

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Guerrovich: Media mess will solve itself

When Arab Ad met Erwin Guerrovich of Intermarkets for a wide-ranging interview the other day, he had to borrow an office for the meeting. It wasn’t hard to guess the reason why. In its present premises, Intermarkets is bursting at … Continue reading >

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