Tag Archives: Mounir Takchi
Lebanese Chapter: History & future
The Lebanese Chapter of the IAA, founded in 1961, was the first in the Arab world and it has enjoyed both feast and famine. Founded by the late Mounir Takchi, managing director of Advision, new members flocked to join the … Continue reading
Posted in IAA
Tagged advertising in Lebanon, advertising industry in the Arab world, advertising Marketing Congress, advertising school in Lebanon, Advision, Arab world, Communication Exhibition, Jean Rizk, Jean-Claude Boulos, Lebanese Chapter of the IAA, Mounir Takchi, Mounir Takchi Trophy for Education, Samir Fares, Walid Azzi
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Intermarkets: A story of pioneers and success
Although Intermarkets started on 1st January 1971, its history goes back to 1961. In that year, two agencies were created. MEMAS (Mid-East Marketing & Advertising Services), and HIMA (Hanna Marketing & Advertising); that later merged to for Intermarkets in 1971. … Continue reading
Posted in Intermarkets Advertising
Tagged Bahrain, Cairo, development of advertising in Lebanon, Dubai, Erwin Guerrovich, HIMA, Intermarkets, Intermarkets development, Intermarkets network, Jordan, Kuwait, MEMAS, Middle East advertising, Mounir Takchi, Raymond Hanna, Samir Fares, Saudi Arabia, Yemen
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