Intermarkets: A story of pioneers and success

1987-arab-ad-Intermarkets-A-story-of-pioneers-and-success-img_02Although Intermarkets started on 1st January 1971, its history goes back to 1961. In that year, two agencies were created. MEMAS (Mid-East Marketing & Advertising Services), and HIMA (Hanna Marketing & Advertising); that later merged to for Intermarkets in 1971.

The founders of MEMAS and HIMA (Erwin Guerrovich and Raymond Hanna respectively) shared since the early days a common concept towards advertising: marketing support to clients and regionally. [Read more...]

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