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	<title>Tribute to Erwin Guerrovich (1936-2001) Blog &#187; Coca-Cola</title>
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	<description>How did Erwin Guerrovich develop advertising in the Middle East and created Intermarkets advertising</description>
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		<title>Fighting a virus called greed</title>
		<link>http://blog.tribute-to-erwin-guerrovich.org/2011/05/fighting-a-virus-called-greed/</link>
		<comments>http://blog.tribute-to-erwin-guerrovich.org/2011/05/fighting-a-virus-called-greed/#comments</comments>
		<pubDate>Sat, 14 May 2011 08:00:45 +0000</pubDate>
		<dc:creator>Anna Congedo</dc:creator>
				<category><![CDATA[History]]></category>
		<category><![CDATA[1988]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[advertising business]]></category>
		<category><![CDATA[agencies]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[CONFRAD]]></category>
		<category><![CDATA[Edouard Bouchard]]></category>
		<category><![CDATA[Erwin Guerrovich]]></category>
		<category><![CDATA[GIAA]]></category>
		<category><![CDATA[Heinz Tomato Ketchup]]></category>
		<category><![CDATA[IMPA-group]]></category>
		<category><![CDATA[Intermarkets]]></category>
		<category><![CDATA[Middle East]]></category>

		<guid isPermaLink="false">http://blog.tribute-to-erwin-guerrovich.org/?p=230</guid>
		<description><![CDATA[BY CHARLES VAN DER LEEUW In order to put up with growing unrest in the advertising world concerning oversized budget-swallowers, more and more medium-sized agencies have joined forces in order to save professional integrity, while still offering clients the opportunity &#8230; <a href="http://blog.tribute-to-erwin-guerrovich.org/2011/05/fighting-a-virus-called-greed/">Continue reading <span class="meta-nav">></span></a>]]></description>
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		<title>Coca-Cola awards PR contract to Intermarkets</title>
		<link>http://blog.tribute-to-erwin-guerrovich.org/2011/05/coca-cola-awards-pr-contract-to-intermarkets/</link>
		<comments>http://blog.tribute-to-erwin-guerrovich.org/2011/05/coca-cola-awards-pr-contract-to-intermarkets/#comments</comments>
		<pubDate>Sun, 08 May 2011 08:10:30 +0000</pubDate>
		<dc:creator>Anna Congedo</dc:creator>
				<category><![CDATA[Intermarkets Advertising]]></category>
		<category><![CDATA[1996]]></category>
		<category><![CDATA[Bahrain]]></category>
		<category><![CDATA[Coca-Cola]]></category>
		<category><![CDATA[Coca-Cola Gulf]]></category>
		<category><![CDATA[contracts]]></category>
		<category><![CDATA[Dubai]]></category>
		<category><![CDATA[Intermarkets Public Relations]]></category>
		<category><![CDATA[Kuwait]]></category>
		<category><![CDATA[Oman]]></category>
		<category><![CDATA[Qatar]]></category>
		<category><![CDATA[UAE]]></category>

		<guid isPermaLink="false">http://blog.tribute-to-erwin-guerrovich.org/?p=205</guid>
		<description><![CDATA[Bid to gain better regional market share and consumer recognition. As part of efforts to gain better regional market share and consumer recognition, Coca-Cola has awarded its first public-relations contract for Gulf countries (other than Saudi Arabia), to Dubai-based Intermarkets &#8230; <a href="http://blog.tribute-to-erwin-guerrovich.org/2011/05/coca-cola-awards-pr-contract-to-intermarkets/">Continue reading <span class="meta-nav">></span></a>]]></description>
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