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	<title>Tribute to Erwin Guerrovich (1936-2001) Blog &#187; Cairo</title>
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	<description>How did Erwin Guerrovich develop advertising in the Middle East and created Intermarkets advertising</description>
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		<title>Burhan Beidas, Chairman &amp; CEO Madco Group</title>
		<link>http://blog.tribute-to-erwin-guerrovich.org/2011/03/burhan-beidas-chairman-ceo-madco-group/</link>
		<comments>http://blog.tribute-to-erwin-guerrovich.org/2011/03/burhan-beidas-chairman-ceo-madco-group/#comments</comments>
		<pubDate>Fri, 25 Mar 2011 12:30:20 +0000</pubDate>
		<dc:creator>Anna Congedo</dc:creator>
				<category><![CDATA[History]]></category>
		<category><![CDATA[AE]]></category>
		<category><![CDATA[Bahrain]]></category>
		<category><![CDATA[Beirut]]></category>
		<category><![CDATA[Burhan Beidas]]></category>
		<category><![CDATA[Cairo]]></category>
		<category><![CDATA[Cresta International Award]]></category>
		<category><![CDATA[Dubai Shopping Festival 1996]]></category>
		<category><![CDATA[International Advertising Award]]></category>
		<category><![CDATA[Jeddah]]></category>
		<category><![CDATA[Kuwait]]></category>
		<category><![CDATA[Madco Group Advertising]]></category>
		<category><![CDATA[Middle East]]></category>
		<category><![CDATA[Riyadh]]></category>
		<category><![CDATA[USA]]></category>

		<guid isPermaLink="false">http://blog.tribute-to-erwin-guerrovich.org/?p=87</guid>
		<description><![CDATA[Established in 1967 by Burhan Beidas, Madco has managed to expand its reach to encompass branches throughout the Middle East, with offices in UAE, Bahrain, Kuwait, Cairo, Beirut, Jeddah, Riyadh and the USA, with a total billings exceeding 48 million &#8230; <a href="http://blog.tribute-to-erwin-guerrovich.org/2011/03/burhan-beidas-chairman-ceo-madco-group/">Continue reading <span class="meta-nav">></span></a>]]></description>
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		<title>Intermarkets moving towards fabulous expansion</title>
		<link>http://blog.tribute-to-erwin-guerrovich.org/2011/03/intermarkets-moving-towards-fabulous-expansion/</link>
		<comments>http://blog.tribute-to-erwin-guerrovich.org/2011/03/intermarkets-moving-towards-fabulous-expansion/#comments</comments>
		<pubDate>Thu, 24 Mar 2011 08:40:04 +0000</pubDate>
		<dc:creator>Anna Congedo</dc:creator>
				<category><![CDATA[Intermarkets Advertising]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[advertising agency]]></category>
		<category><![CDATA[As Safa]]></category>
		<category><![CDATA[Cairo]]></category>
		<category><![CDATA[creative director at Intermarkets]]></category>
		<category><![CDATA[Dubai]]></category>
		<category><![CDATA[Haress Chehab]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[Kalabash Productions]]></category>
		<category><![CDATA[Lebanon]]></category>
		<category><![CDATA[Leo Burnett]]></category>
		<category><![CDATA[Middle East]]></category>
		<category><![CDATA[TDFC]]></category>

		<guid isPermaLink="false">http://blog.tribute-to-erwin-guerrovich.org/?p=70</guid>
		<description><![CDATA[Haress Chehab, creative director at Intermarkets, discussed with Arab Ad in Dubai his background, his special affection for advertising and the challenges of his career in the following interview: AA: Haress Chehab, could you tell us something about your background? &#8230; <a href="http://blog.tribute-to-erwin-guerrovich.org/2011/03/intermarkets-moving-towards-fabulous-expansion/">Continue reading <span class="meta-nav">></span></a>]]></description>
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		<title>Intermarkets: A story of pioneers and success</title>
		<link>http://blog.tribute-to-erwin-guerrovich.org/2011/03/intermarkets-a-story-of-pioneers-and-success/</link>
		<comments>http://blog.tribute-to-erwin-guerrovich.org/2011/03/intermarkets-a-story-of-pioneers-and-success/#comments</comments>
		<pubDate>Fri, 18 Mar 2011 14:05:46 +0000</pubDate>
		<dc:creator>Anna Congedo</dc:creator>
				<category><![CDATA[Intermarkets Advertising]]></category>
		<category><![CDATA[Bahrain]]></category>
		<category><![CDATA[Cairo]]></category>
		<category><![CDATA[development of advertising in Lebanon]]></category>
		<category><![CDATA[Dubai]]></category>
		<category><![CDATA[Erwin Guerrovich]]></category>
		<category><![CDATA[HIMA]]></category>
		<category><![CDATA[Intermarkets]]></category>
		<category><![CDATA[Intermarkets development]]></category>
		<category><![CDATA[Intermarkets network]]></category>
		<category><![CDATA[Jordan]]></category>
		<category><![CDATA[Kuwait]]></category>
		<category><![CDATA[MEMAS]]></category>
		<category><![CDATA[Middle East advertising]]></category>
		<category><![CDATA[Mounir Takchi]]></category>
		<category><![CDATA[Raymond Hanna]]></category>
		<category><![CDATA[Samir Fares]]></category>
		<category><![CDATA[Saudi Arabia]]></category>
		<category><![CDATA[Yemen]]></category>

		<guid isPermaLink="false">http://blog.tribute-to-erwin-guerrovich.org/?p=16</guid>
		<description><![CDATA[Although Intermarkets started on 1st January 1971, its history goes back to 1961. In that year, two agencies were created. MEMAS (Mid-East Marketing &#38; Advertising Services), and HIMA (Hanna Marketing &#38; Advertising); that later merged to for Intermarkets in 1971. &#8230; <a href="http://blog.tribute-to-erwin-guerrovich.org/2011/03/intermarkets-a-story-of-pioneers-and-success/">Continue reading <span class="meta-nav">></span></a>]]></description>
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